Your words are meaningless

Hey Reader,

Have you ever been on a sales call and wished your prospect knew more about your services beforehand?

Or felt like your prospect wasn’t fully engaged in your pitch?

If you said “yes” to either, you've probably missed out on thousands of dollars…

That's because you're often dealing with cold leads who aren't familiar with what your agency does.

Now, imagine having a method to warm them up before you even get on the call.

It’s a fact: You’d close a lot more deals...

Research shows that visuals are way more effective than words in building trust.

So, why not leverage this insight to improve your sales calls by incorporating sales assets?

Integrating sales assets into your sales process achieves several goals:

- Shows the value of your service

- Builds trust with your prospect

- Heightens professionalism

And that's just the beginning of the list of benefits of using sales assets.

You probably have plenty of screenshots and videos on your phone featuring charts, diagrams, stats, and more.

Good news: They can ALL be used as sales assets to warm up your leads.

The more sales assets you have, the warmer your inbound leads will be.

Video case studies work best as they gain MASSIVE amounts of trust and authority

( I’ll be speaking more about these in a later newsletter )

It’s the most straightforward way to increase your sales significantly.

Simply research your target market's pain points - create sales assets addressing them…

You’ve now got yourself a calendar filled with interested, warm leads.

If you're not interested in attracting high-quality leads this month, then feel free to skip creating sales assets.

But if growth is your goal...

Start creating sales assets today.

Dan @Client Capital